The 4 Underpinning Principles of Using WordPress for Enterprise Sites

Happy business professional

A robust online presence isn’t just powerful for enterprise-level companies — it’s transformative. Being visible online places them right in front of eager customers. It’s about crafting a credible, reputable brand. It’s their voice resonating across the internet, reaching people everywhere. In today’s digital era, people don’t just surf online channels; they inhabit them.

However, knowing the importance of an online presence is one thing. Establishing that online presence is another.

Enterprise-level companies need web-building tools and solutions that allow them to craft the presence that makes sense for their unique organization and set of goals. That’s why WordPress enterprise hosting has emerged as a powerhouse for website creation.

Why use WordPress?

Why use WordPress for a business website, especially an enterprise-level one? Well, in short, WordPress is an open-source environment that can offer high degrees of flexibility, scalability, and customization in a more cost-effective way than other options.

The pros of WordPress for enterprises are that it inherently “understands” an enterprise environment with its large, active community, diverse ecosystem of information and resources, and its ability to handle complexity. These features imitate the structure of an enterprise in many ways. Enterprises benefit from and are challenged by complexity. They operate in complex environments with many stakeholders and need a dynamic, ever-changing world of resources around them in order to sustain.

But the pros of WordPress don’t come as standard. Let’s dig in and explore how CTOs can harness them to tap into the full potential of enterprise websites.

Why use WordPress: Scalability

Enterprises may be large already, but they also need highly scalable website solutions because demand and traffic constantly shift. They need solutions that will bend and not break. Enterprises have many people depending on them, and the downtime caused by an overloaded website can wreak havoc on the ordinary running of their complex organization.

How can WordPress help?

Scalability is a key aspect of WordPress enterprise hosting. WordPress has the capacity to handle large (and shifting) amounts of traffic and data and is also set up to offer enterprise CTOs tools to manage changes in scale, such as caching and content delivery networks.

Enterprises also need freedom and flexibility to go with their central scalability. Enterprise WordPress development offers this freedom at scale by supporting substantial traffic and vast content libraries without the constraints associated with proprietary licensing models. Open-source tools can expand and contract to cover high availability and redundancy. These flexible features also mean that enterprises aren’t stuck paying for capacity they’re not using and can save money as they develop their online infrastructure.

What are the challenges?

To take advantage of the scalability of WordPress for enterprise sites, CTOs will need to navigate challenges. A greater need for scale comes with a greater need for security, and differences in scale may require teams to adopt increased security controls. Secondly, the scale of open-source solutions may inhibit or complicate their interoperability with other IT solutions in their environment; they will need to balance scalability with creating a cohesive online presence.

Why use WordPress: Security

Enterprises building their online presence need the most robust possible security measures so that websites support (rather than undermine) their service. Enterprises often take in large amounts of sensitive data, and their brand reputation rests on their ability to keep this information safe while maintaining legal compliance. Choosing a solution with extra security benefits is essential.

How can WordPress help?

Enterprise WordPress support is aware of the need for heightened security, and the WordPress environment is full of features and best practices to help. Protecting core security is one of WordPress’s main development priorities. Still, it also works with external, third-party tools and a large community of developers to audit and address security issues that could impact its environment.

WordPress security features and best practices include:

  • Regular updates and patches to maintain a secure environment and catch vulnerabilities as and before they emerge.
  • Secure login protocols requiring two-factor authentication and strong password policies to minimize the risk of security breaches.
  • Security plugins can enhance core security features with firewalls and malware scanning.

What are the challenges?

Using any online environment will introduce potential security challenges. When using WordPress enterprise hosting, CTOs must remain vigilant and not simply lean back and trust the platform’s security features to remove all risks. They must carefully select third-party tools and plugins, monitor reviews and security trends, and bolster security features by closely defining and limiting user permissions.

Why use WordPress: Performance

Performance optimization is crucial for enterprise websites to develop user experiences that serve, educate, and stand up to the competition. Performance involves many things. It is how well your website runs, how speedily it delivers information, how it ranks on search, and how it works for your business as a strategic asset, helping you to achieve your long-term goals.

How can WordPress help?

CTOs can learn how to optimize WordPress for speed and performance. The primary way to do that is by removing obstacles and barriers to reliable performance, anything slowing you down or getting in users’ way.

WordPress for enterprise sites includes many effective ways of doing this. Optimize images by choosing the best file formats for your site and minimize file sizes to keep load time speedy for users. You could also optimize performance by utilizing content delivery network integration and caching to reduce server loads and lower bandwidth. WordPress plugins include several different “caching layers,” such as page caching and database caching, each offering another way of lowering the demands on your website.

On top of all that, through enterprise WordPress support, teams can practice good error tracking and uptime monitoring. These tracking tools can give you loads of information about loading speed and traffic patterns that you can then use to predict what you need in the near term.

FREE PERFORMANCE CHECKLIST Your site performance checklist to help you assess your website health   

What are the challenges?

CTOs often need help optimizing their sites amid overwhelming choices. Using WordPress for enterprise sites gives you access to a vast selection of open-source tools and resources, but you will then need to do the curation work and select the best options for your web architecture.

Ironically, over-optimizing can also be a problem. Developers often “over-optimize,” attempting to reinvent code already in the WordPress community. You could find yourselves achieving a speedier site by removing unnecessary optimization.

Why use WordPress: Integration

Enterprise CTOs need a combination of tools to help carry out their organization’s unique purpose. This will mean joining external, third-party tools to proprietary software, CMS platforms, etc. Integration and interoperability between all these moving parts are essential. One of the major pros of WordPress is its integration capabilities, giving enterprises the power to enhance the user experience and functionality of their websites.

How can WordPress help?

WordPress has a network of APIs and webhooks facilitating data exchange with other systems. Using these APIs and third-party plugins to achieve specific functions can save a lot of development time; the work is essentially done for you, giving you increased efficiency and confidence you might not otherwise feel when building from scratch.

WordPress environments also make maintenance and resilience more possible for enterprise teams. When systems are well integrated, updates are synchronized, problems appear to the right people and can be solved in good order, departments speak the same language. This interoperability makes for smoother running and, consequently, helps the enterprise adapt gradually and successfully to the latest trends and demands.

What are the challenges?

The more parts there are to integrate, the more unified your data management strategy must be. To get the most value out of an interoperable web architecture means being ready to say yes to integrations, even if they seem new and intimidating. CTOs must also remember that APIs and plugins are not just for the end user’s benefit; you can integrate them with analytical tools to connect data to your behind-the-scenes decision-making.

Website optimization leads to revenue

CTOs often face significant pressure to make decisions about new technology, yet they must recognize the value of developing an engaging and high-performing website. Begin to streamline and take control of how you’re using data, and your website becomes a reputation and a revenue-builder in one.

Why use WordPress for business websites? Understanding and leveraging the full potential of WordPress can give CTOs control over four critical elements of their online presence: scalability, security, performance, and integration.

Scalability ensures that you can handle all the traffic that comes your way, no matter what the outside world throws at your business. Focusing on security gives you the confidence and resilience to serve users without unnecessary risk and gives you a clear, ongoing view of your organization’s cyber safety. Performance optimization is WordPress’s forte, giving you ways of carving out speed and efficiency when it matters the most. Integration is the final piece of the puzzle. WordPress’s community of developers and a massive library of open-source resources can help you gather the ideal shape and structure for your web presence.

These are just the main ingredients. There are many other features and possibilities that WordPress enterprise hosting can offer CTOs, including excellent technical support, maintenance planning help, and custom theme development as you evolve as a business.

Ndevr: What do we know about enterprise WordPress development?

Ndevr is a group of experts in using WordPress for enterprise sites, and it’s our job to help CTOs develop their online presence. We do that by creating a working relationship that adapts to an enterprise environment’s unique and changing needs.

On top of bringing this spirit of partnership, Ndevr’s experience and expertise can help CTOs tackle the above challenges and opportunities.

Scalability. A partnership with Ndevr is a commitment to healthy and sustainable scaling. We know what teams need help making their web presence resilient against change, so we offer many ways to build custom solutions and integrations that align with your enterprise goals and budget, helping you grow your web presence without the pressure to figure it out yourselves.

Security. We are experts in the security and compliance of enterprise WordPress development. We can help you ensure that every part of your web architecture is as safe and predictable as possible and that you are proficiently using tracking and monitoring tools to keep abreast of potential breaches. We know security regulations inside out, saving you the risk of missing something.

Performance. Optimization gives you the power to keep users engaged and on-site and to keep building the credibility and reputation of your brand. Use Ndevr’s optimization services for WordPress as strategies that you can slot into your business plan, tailored to your unique values and goals. Moreover, we can help you identify and resolve any issues that get in the way of your best website performance.

Integration. Our deep and broad knowledge of the WordPress ecosystem can save you a lot of time and take you on a shortcut past potential interoperability problems. A well-integrated website is a wonderful thing, offering you a tailored platform to serve your users and your internal team. We can help you find the APIs, plugins, and customized solutions to fit your business goals to a T.

Newsletter Signup