Email Marketing Solutions – A Comparison
Email marketing might seem a little bit old school in the age of social media. However, email marketing still has the best ROI (About $42 for every $1 spent). Despite crowded inboxes, people still pay attention to emails as long as it’s done right. It’s a...
Speaking and Sponsoring at CMS Philly 2020
It’s been a while since we’ve attended a conference, we’ll be doing this one from our home offices as it’s a virtual event. Check out the CMS Philly site for details on the May 1, 2020 event. Meeky and Matt are excited, and a bit scared, to see...
Working Remotely: Effective Communication
Since February a majority of the population has had to make a transition from working in an office among their co-workers to working remotely. For some, this transition has not been easy. When making a drastic change in how a company operates there can be many...
Build a Headless Architecture with AWS Lambda and WordPress
WordPress is the leading choice for websites. It’s an excellent way to manage dynamic content. It’s open-source, so you can add third-party code or write your own to enhance it. It has some issues, though. You have to keep up with updates to maintain...
5 Tips for Choosing the Right Content Marketing Architecture
In order to create effective content for your website and social media accounts, you need a plan. You wouldn’t try to launch your business or open a new store without a solid plan in place: a schedule of when you need to accomplish specific tasks and how they...
Simple Site Refresh vs. Full Redesign
When your website isn’t doing as well as you’d like, you have options. You can live with it. You can invest in a full redesign. But the best choice may lie between these extremes. You can get a site refresh, giving it a better look and snappier...
Top Tips for Performing a Website SEO Audit
The Importance of Website SEO Audits An SEO audit offers business owners and marketers a tremendous amount of information. After an audit is performed, it’s easy to start assessing the strengths and weaknesses of your brand’s website. Gaps in your...
6 Steps You Need to Take Before Your Website’s Next Big Boom in Popularity
Is your website traffic experiencing a sudden surge, rise in flow, or are you planning for a big brand awareness breakout? No matter what the root cause, website traffic is a serious consideration for any site owner. Whether you are a big brand or a small one, new to...