Platform Ownership vs. Platform Control: What Most Companies Get Wrong
Introduction I can’t camp on my own property. It sounds absurd, but it’s true. A few years ago, I bought a piece of land in Colorado with plans to use
Introduction I can’t camp on my own property. It sounds absurd, but it’s true. A few years ago, I bought a piece of land in Colorado with plans to use
Your Website Is Fighting Against You Here’s what I hear from marketing managers and ecommerce leaders almost every week: “Every new campaign idea requires a developer.” “Our CMS feels like
As online technology continues to advance in 2025, the options for creating and building digital platforms are more expansive – and complex – than ever. In today’s “platform economy,” platform-based
If you’re looking to build a website for your business, you’ll likely be choosing between building the site on a Content Management System (CMS) using Open Source, a paid/proprietary product
As internet access and adoption are swiftly increasing worldwide, the number of online buyers keeps rising every year. In 2020, more than two billion customers bought goods or services online, and during
Most teams stay busy without making real progress. Requests arrive from every direction. Slack messages. Urgent emails. Hallway conversations. Everything
You Can’t Optimize What You Don’t Measure You’ve implemented all the optimizations from this series. Infrastructure is solid, caching is
Why Security Matters More at Scale At low traffic, security breaches affect hundreds of users. At enterprise scale, breaches affect
Why Personalization Breaks Everything You’ve optimized caching. Your site serves millions of cached pages instantly to anonymous visitors. Performance is