WordPress PHP Upgrade: Why “It’s Working Fine” Is Costing You Sales
When “Emergency Upgrades” Aren’t Really Emergencies Here’s a scenario I see play out at least once a quarter: A marketing manager at an outdoor gear company gets an email from
When “Emergency Upgrades” Aren’t Really Emergencies Here’s a scenario I see play out at least once a quarter: A marketing manager at an outdoor gear company gets an email from
Publishing Was Supposed to Be Easy, Right? Every platform promises to make publishing easy… until you log in. Wix says drag-and-drop.Shopify says anyone can launch a store.WooCommerce says it’s flexible.
Moving to WordPress from another content management system (CMS) can open new opportunities for your health and wellness brand. An outdated CMS can limit your content strategy, slow down page
Here’s the problem nobody talks about: Your website is a ticking time bomb. Every day you don’t fix it, you’re bleeding money. Every slow page load costs you customers. Every
Outdoor brands need better technology to handle their unique challenges. Build Adventure-Grade Commerce on Publisher-Grade Infrastructure means getting real value from your technology spending. Your current website platform costs more than you
Introduction: The Critical Need for Speed and Scale The difference between launching in minutes versus weeks can make or break seasonal campaigns. Adventure brands operate in an increasingly dynamic marketplace where
When outdoor gear executives wake up to site crashes during the first powder day of the season, they’re facing more than just a technical problem. They’re staring at lost revenue,
The outdoor industry has evolved beyond simple product sales into complex, content-first operations that rival major media companies. Today’s adventure brands manage seasonal traffic surges, coordinate multi-brand portfolios, and deliver
Choosing the right Content Management System (CMS) is no easy decision. In fact, it’s probably one of the more important decisions that you’ll make for your company. A CMS will
The outdoor industry has transformed into a sophisticated digital ecosystem where adventure brands operate like content-first lifestyle publishers. With 175.8 million Americans participating in outdoor activities—representing 57.3% of the U.S.
Modern outdoor brands face an evolution that most retailers never anticipated: they’ve transformed into content-first lifestyle publishers who happen to sell gear. Managing multiple sub-brands—from technical mountaineering lines to family
The outdoor gear industry is experiencing unprecedented growth, with the adventure equipment market projected to reach $55.6 billion by 2032. But behind every successful outdoor brand’s growth story lies a
When “Emergency Upgrades” Aren’t Really Emergencies Here’s a scenario I see play out at least once a quarter: A marketing
Back in 2019, Ndevr published a breakdown of the biggest 2019 SEO trends shaping digital strategy. We’ve been surprised to
The hidden cost of organizational restructuring isn’t technical debt—it’s cultural erosion. I recently caught up with a former colleague who
I Was Just Trying to Buy Some Paint Stands Last week, I was setting up for a new painting project